Marine Franceschini

I entered the world of luxury by a fortunate twist of fate, where I discovered an obvious truth that has become my vocation: excellence, rigor, and the rarity of craftsmanship.

My 8 years at CHANEL, particularly in Haute Couture, taught me that every detail matters, even when it remains unseen.
I also learned that the client experience, at this level of sophistication, is built on a delicate balance between an intimate understanding of the client, anticipating their desires, and staying true to the Maison’s DNA.
From this immersion, I developed a passion for sharing knowledge: designing and leading bespoke modules that allow me to tell stories with enthusiasm.

Later, in Bordeaux, I continued my journey with Premier Grand Cru Classé estates, where the client experience is reinvented through wine tourism, gastronomy, and hospitality.

Since 2019, I have been teaching excellence and the codes of luxury to students at the ISG Luxury Program and the INSEEC Master Luxury, Wine & Spirit Program.

Today, at The Wind Rose, I help Houses and Brands reveal the power of their client experience and unite their teams, convinced that nothing is more valuable than the human connection between a Brand and its Clients and Collaborators.