THE CLIENTELING – podcast

Nurturing the bond with our customers, quite simply… Nurturing the bond with our customers, quite simply… Our customers see us as much more than salespeople. Just like them, we are each and every one of us unique individuals linked by encounters and exchanges. With The Wind Rose, discover why it’s good to nurture this relationship, […]

BUILDING A BRAND STRATEGY IN A FAST-CHANGING WORLD

Today’s situation is very special. The history and life of brands have just been interrupted by this health crisis. We’re already seeing the emergence of a new kind of emotional marketing that promotes the values of “sustainability”. The time is right to create an even more authentic bond with your customers and friends. The wind […]

ACCELERATE THE DIGITALIZATION OF OUR TRAINING – white paper

In Japanese, the word ‘crisis’ is 危機 ‘Kiki’. It is made up of two characters: the first signifies danger; the second, opportunity… Over the past few weeks, you, like the rest of humanity, have experienced the first side of the profound change to which you and your teams have been subjected, despite your best efforts. […]