Culture Archives - Page 2 of 2

BUILDING A BRAND STRATEGY IN A CHANGING WORLD

Today’s situation is unprecedented. The history and everyday life of Brands has been interrupted by the current health crisis. We are already witnessing everywhere the rise of a new kind of emotional marketing that emphasizes the values of “sustainability”. The time is now right to forge a more authentic connection to your clients and friends. […]

THE TRAINING PODCAST, THE NEW “VOICE”!

in Communication, Culture

“I don’t have time!” As everyone in the store knows, it’s hard to focus on a training module for more than 5 minutes. And for a good reason, there’s always so much going on. On the sales floor, training may be crucial, however it suffers from a constant lack of time. In the last few […]